illuma
The Illuma is a company that offers smart advertising solutions using AI technology. They help businesses target their ads to the right audience at the right time. Their technology uses advanced computer algorithms to learn and mimic human thinking. This helps them understand the meaning of an advertisement and find the best group of people to show it to.
Illuma’s AI tool helps make programmatic advertising campaigns better by
- Matching ads with the right audience: Illuma’s technology can figure out what an ad impression means and find the right people to show it to. This can make more people click on the ad and buy what it’s selling.
- Optimizing bids: Illuma’s technology can make bids better for each ad view, which can help to improve the return on investment for campaigns.
- Reducing fraud: Illuma’s technology can stop fraud by finding and stopping fake ad views.
- Improving transparency: Illuma’s technology helps advertisers understand programmatic advertising better. This transparency allows advertisers to make smarter choices for their campaigns.
- Contextual targeting: Illuma’s technology can figure out what an ad impression means and find the right people to show it to.
- Bid optimization: Illuma’s technology helps make bids better for each ad shown, which can improve the return on investment for campaigns.
- Fraud prevention: Illuma’s technology can find and stop fake ad views.
- Transparency: Illuma’s technology helps you see how programmatic advertising works.
