
Klevu – AI-Powered Ecommerce Search, Product Discovery & Personalization Platform
About this Tool
Klevu is an artificial intelligence retail product discovery platform for online retailers looking to improve online search, product personalization, online shop categories and merchandising. Using NLP, machine learning, and customer behaviour as a guide, it helps customers find products that are relevant to them, which decreases their search time and makes the conversion of shoppers and sales easier.
What is Klevu?
Klevu is an ecommerce search and product discovery platform geared for eCommerce shop owners. It allows businesses to use the store search process to make it an intelligent shopping experience.
It also scans catalogues, search queries by users, their clicks behavior and their buying behavior to give more meaningful search results and targeted product suggestions. It also features AI-powered technology that can help with retail category pages optimisation, product ranking and product visibility.
Please be aware, that Klevu has been merged in Athos Commerce (combination of Klevu, Searchspring and Intelligent Reach). It ecommerce search and discovery technology is implemented across all Athos Commerce products.
Below are the crucial features that are important to the new user of Klevu.
- AI-powered Site search: comprehending shoppers’ questions and machine learning capabilities to provide semantic search product relevance.
- NLP: Comprehends what the searcher is looking for, synonyms, misspelling and other product-related keywords.
- Smart Autocomplete: Provides the customer with the products, popular phrases and categories that are relevant to the customer’s currently typed search.
- Personalized Browsing Behavior and History and Customer Preferences: Personalisation of browsing behaviour and browsing history and of customer preferences to optimise the product ranking.
- Smart Recommendations: Offers appropriate product recommendations through such functions as “You May Also Like” and “Customers Also Bought.
- AI Category Merchandising is instrumental to Product Popularity, Shopper Behaviour, Business Priorities and Optimisation of Order.
- Dynamic Product Filtering: Gives the appropriate filters that can help reduce big product catalogues.
- Product Promotion Rules: promote products, prioritize campaigns and manage product & product placement in search results.
- Automated Catalogue Enrichment: adding context and search terms to improve product discoverability.
- Search Analytics: Tracks search and product engagement metrics and conversions to identify opportunities for improvement.
- International Search: Allows eCommerce stores to be created for consumers from different languages and markets.
- An experiment on the search performance and product discovery to test different aspects has been carried out (A/B Testing).
How Klevu Works
- Integrate Klevu with Shopify, Magento, BigCommerce, Salesforce Commerce Cloud or any other eCommerce platform.
- Import product names, descriptions, categories and prices, inventory and any other product attributes found in a catalogue.
- Know customer intent: Identify the terms of the search, clicks, browsing activity and buying behaviour.
- Power with intelligent insights: Get intelligent ranking, recommendation and personalization to discover products.
- Implement merchandising strategies and use performance to maximize the shopping experience continually.
Use Cases of Klevu
🛍️ Ecommerce Product Discovery
The intelligent search, auto-completion of search results and custom product suggestions can help online retailers help customers find the products most relevant to them.
👗 Fashion & lifestyle brands.
A real improvement in the fashion product discovery is possible with custom-made category pages, product suggestions and even the contextual search.
🔍 Intelligent Site Search
Complex queries and spelling errors, synonyms and natural language can be processed for large catalogues.
📈 Conversion Rate Optimization
Retailers can enhance product visibility, and test out their search rankings to maximize product engagement and conversions.
🛒 Cross-Selling and Upselling
Stores can suggest other products and alternatives that are complementary, which will help customers buy more products.
📊 Merchandising Automation
Product rank by popularity, inventory, customer interests, and promotional priorities can be automated in the context of ecommerce teams.
Pricing
Klevu charges a price that aligns with that of businesses.
Custom Pricing: Prices are dependent on catalogue size, traffic to a site, features chosen and business needs.
Search and Discovery: Pricing is dependent on the search, recommendations, personalization and merchandising capabilities needed.
Enterprise Integrations: Will be available based on deployment and Custom implementation, API access and additional support options.
Currently, there isn’t a universal monthly subscription price on Klevu’s main website. Athos Commerce can provide a customised quote for a company.
By using Klevu several benefits can be gained:
An ecommerce business can benefit from a faster and more relevant product discovery with the help of Klevu. It eliminates the frustration of irrelevant search results thanks to its AI capabilities, and its customization makes it easier for users to find content that attracts their attention. Automated merchandising also eliminates manual catalog management and allows retailers to have more control over the placement of product/promotional elements.
So, why is Klevu the best?
- Enables the use of semantic search, machine learning and merchandising of ecommerce.
- Inquiries from customers to become more relevant to the product.
- Allows recommendation & navigation to categories for each individual.
- Integrates with the leading ecommerce platforms and tailored stores.
Who is KLEVU for?
Ecommerce companies, online retailers and fashion brands, consumer product companies, digital merchandising teams and enterprise merchants can all use Klevu. It is perfect for e-commerce businesses that are large and have a wide range of products that they want to show off, and are seeking improved search capabilities and flexible shopping experiences.
Final Verdict
Klevu is a strong ecommerce product discovery solution that helps retailers to optimize the customer shopping experience by improving search, browse and discovery. It also has AI-powered search and personalization features, smart recommendations, and automated merchandising, which can help optimize the online shopping experience, making it a valuable asset for businesses. Klevu is now part of the Athos Commerce, and its technology is offered as a complete ecommerce search and merchandising platform.
Tool support
- Website https://www.klevu.com/
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